Azure SQL has a lot of built-in features that make it the best database in the cloud for developers. In this first part of this two-part series, Davide Mauri discusses what those features are and which kinds of customers can benefit most from them. [01:30] Why customers choose Azure SQL [02:21] Security [02:30] Scale-out [03:15] Advanced analytical processing [03:42] High-concurrency optimizations [04:10] Development experience [05:02] Geospatial support [05:30] Multi-model capabilities [07:00] Start-up example using Azure SQL [08:38] Enterprise example using Azure SQL [10:45] Web Applications ? Let's connect: Twitter - Davide Mauri, https://twitter.com/mauridb Twitter - Anna Hoffman, https://twitter.com/AnalyticAnna Twitter - AzureSQL, https://twitter.com/AzureSQL ✔️ Additional Resources: JSON Samples: https://bit.ly/3hWAjxv 10 Reasons why Azure SQL is the Best Database for Developers: https://bit.ly/2CH2z7n Big Red Cloud Case Study: https://bit.ly/2Cym29X Bing Ads Technical Blog Post: https://bit.ly/2AXzgNl DevOps for Azure SQL Intro: https://bit.ly/2ZadC08 Sync Mobile Apps with Azure Using Change Tracking API: https://bit.ly/3fZCUFf ? To watch even more Data Exposed episodes, check our playlist: https://aka.ms/dataexposedyt 

For more tips like this, check out the working remotely playlist at www.youtube.com/FoetronAcademy . Also, if you need any further assistance then you can raise a support ticket and get it addressed.