PepsiCo leverages Microsoft autonomous systems to help make perfect Cheetos

To the untrained eye (and mouth), Cheetos are Cheetos. But even die-hard snack lovers might not realize the length engineers go to ensure each bite has the optimal crunch, lightness, and shape.  

PepsiCo, whose Frito-Lay division makes Cheetos and other beloved brands like Tostitos and Doritos, wanted a more efficient way to consistently manufacture Cheetos with the proper attributes while reducing waste. To meet this goal, PepsiCo developed an AI solution powered by Microsoft Project Bonsai that monitors and adjusts its extruder line, the operation that produces Cheetos. The complex extruder line was an ideal test case: Several inputs and specifications, including the ratio of cornmeal to water and the speed of the cutting tool, interact to create ideal Cheetos characteristics.

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